About IAM

Independent Automotive Marketing consists of a group of separate marketing and information-gathering organizations who have pooled their collective talents and resources in an effort to promote excellence in the automotive advertising field. Comprised of a team of individuals who operate marketing and production businesses all over the United States. Independent Automotive Marketing focuses on two main objectives:
  • Assisting automotive dealers, and their agents, in the daily operations of automotive advertising.
  • Developing innovative sales procedures applied at the dealer level, designed to benefit automotive dealers and their customers.

With over 150 combined years of automotive, advertising and marketing experience, Independent Automotive Marketing strives on a daily basis, to “raise the bar” of automotive advertising, automotive marketing and automotive retailing throughout North America.

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